Thursday, March 8, 2012

Masters Degree in Marketing (Branding, Promotional Campaigns) instead of Marketing in General


Masters Degree in Marketing (Branding, Promotional Campaigns) instead of Marketing in General?
Are their universities in the US or the UK that offer a Masters Degree (Of Science or Business) in Marketing (Branding, Promotional Campaigns)... instead of Marketing in General as a Masters Degree? I have found places that offer MBA's in Marketing only, with no majoring in specific aspects of the marketing process.
Higher Education (University +) - 2 Answers

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1
There are programs that offer market specific areas of specialization. While the degree may read general marketing, the classes may all be concentrated in a particular area. I have a marketing/management masters. My area of specialization was marketing management. There are specializations in international marketing, marketing strategy, research marketing and more. The Cox School of Business at Southern Methodist University in Dallas, Texas offers a very prestigious marketing program that is world reknowned. Contact them for specific information.


2
I have an MS in Marketing & Communication, which specialized more on what you want. Franklin University,Columbus, OH. www.franklin.edu

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